By this we mean that if you are going to talk about marketing —for example— you focus on that, and don't start talking about architecture afterwards. At the same time, it has to have enough depth so that you can get at least 100 episodes a week, to avoid that after two months you no longer have content. Regardless of the topic you are going to deal with, you have to do enough research , but above all put passion into it, because we assure you that your audience will notice it. 2.
Define your target audience In the previous point we already mentioned that to make a podcast you had to pay attention to your target audience —in this case, your listeners—, because good content fulfills its objective when other people consume it. So how do you fax number list know who your audience will be? Defining who your podcast listeners will be is not so different from defining the target audience for the content of an inbound strategy. In fact, if you remember what a buyer persona is , then it will be easier for you to understand this step.
When you plan to record a podcast, you have to pay attention to which person is going to listen to you. Ask yourself the following: Is he an adult? Is he a young man? Is married? Does he live alone or with his family? Are you working or a student? What are your likes and hobbies? How often do you listen to podcast? Among other questions. Knowing all this you will know how to address the microphone, and that your listeners feel identified and that your content is perfect for them. 3. Give it an interesting name and create the image